The recipe for success on the Internet CONTENTS: To evaluate the basis on which businesses have performed well on the Internet in recent years. How their products and services were conceived, the type of income model they had, how they were financed, how long it took them to reach break-even point, what their competitive advantages were, what technological mainstays they relied on. After this analysis, a distilled recipe of essential practices, that make online business work, is offered. AUDIENCE: Managers of new technology companies, visionaries, postgraduate students. DURATION: from 20 mins. (lecture) to 2 hours (workshop). How to create a profitable electronic business CONTENTS: A set of recommendations orientated towards people with business experience but with little experience of the Internet. How to modernise basic management principles in order to apply them to the development of online busines. AUDIENCE: Experienced Managers, sceptics. DURATION: from 20 to 60 mins. Techniques in the management of human resource teams in new technology-based businesses CONTENTS: Lessons in the labour management of technical personnel. Team motivation, Communication, Coaching, managing skills, Cognitive styles, Resource allocation to technical tasks, Progress follow-up, Quality control, Resolution of Conflicts. AUDIENCE: Higher and middle management, post-graduate students. DURATION: from 1 to 4 hours. Embark upon a start-up! in the midst of the storm CONTENTS: Key points in the setting up of a new-technology-based company and surviving over the first two years: product conception, positioning, financing, business models, recruitment, production cycles, sales organisation. AUDIENCE: entrepreneurs, university students. DURATION: from 1/2 hour to 2 hours. Content management tools and techniques CONTENTS: Review of the current market of medium and high range content management providers. Key points in the choice of a document management- solution and in the implementation of content management projects. AUDIENCE: Computing managers, Department directors, Technologists. DURATION: from 1/2 hour to 2 hours. Development of applications for Handheld devices CONTENTS: Symbian OS, Palm OS and Pocket PC comparisons. Analysis of devices based on Java vs. Microsoft. Advantages and disadvantages of each option. AUDIENCE: Development managers, Programmers. DURATION: from 20 mins. to 1 hour. Web Mining: Customer Care and Business Intelligence on the Web network CONTENTS: Tools and techniques used for determining tendencies and for extracting valuable information about Web users in a non-intrusive way. Access statistics, consumption habits, campaign effectiveness, clustering, survival analysis, score carding, decision trees. AUDIENCE: Head of Marketing department, Sales managers, Post-graduate students. DURATION: from 1 to 2 hours.